Relayreact highlighted at retail business event

Edited by the Marketingservicestalk editorial team Jan 7, 2009

Relay Station has announced that it is to showcase Relayreact, its new text-to-voice messaging product, at the Retail Business Show, to be held on 28-29 January at the National Hall, Olympia.
Relayreact enables SMS replies from any marketing campaign to automatically trigger a follow-up voice message from a retailer's operations centre.
The message also gives consumers the option to be transferred to a sales agent at the end of the voice message.

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