Microsoft makes ambitious play for mobile

By Mickey Alam Khan


The Windows Mobile today screen
Microsoft brought the full might of its weight to Mobile World Congress with a raft of announcements: an upgraded Windows Mobile operating system, a Web backup and photo-sharing service, a marketplace for mobile apps and new voice search technology.
The software giant’s CEO, Steve Ballmer, also unveiled the company’s first Windows phones with the new operating system and debuted Microsoft Recite, a new voice search technology for Windows phones that potentially competes with Google.
In a another coup, Microsoft expanded its relationship with South Korean electronics giant LG Electronics, making Windows its primary operating system for LG smartphones. With this deal, Windows moves up from being the operating system on one LG smartphone to 26 by 2012 and overall more than 50.

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